It is said that good designers are praised for their technique, but that great designers are valued for their impact.
Over the past eight years working in design and management, I have learned that the best designs are those that weave meaning into aesthetics. It is simply not just about making projects look good for the sake of it; it is significantly more about capturing the creative expression of purpose and meaning. Design is a way of aligning inventiveness with structure, substance and vision.
Upon receiving a brief I instinctively interpret it, create strong concepts and then set out a clearly defined structure indicating in what manner the vision should be obtained. In order to acquire such successes I require from my team above average effort and commitment, as this is the work ethic and standard I hold myself to as well. I lead by example, and maintain focus on being conscientious of my team and relevant stakeholders.
The initial fragment of the creative process is about surrendering to inspiration, but I am well aware that inspiration has no impact unless it’s accompanied with progressive structure and thorough planning.
I would welcome the chance to discuss your objectives and ways I could attain them. Feel free to call me at 082 334 9107.