I have more than 12 years’ experience in the digital industry and have certifications across digital media product suites. During this time, I have gained experience across bought, earned and owned media, as well as Media Buying, Media Planning, Media Strategy and Digital Strategy across a range of local and global Blue Chip clients and Blue Chip agencies such as The Jupiter Drawing Room, NMPi (formerly Clicks2Customers) Dentsu Aegis Group (iProspect, Carat) and PHD Media.
I have also worked on client side, as digital strategist for Virgin Active SA, digital manager for Hill’s Pet Nutrition SA and Regional Lead EMEA for KPI Agency SA.
I have led the strategy, implementation, execution and optimisation across several Blue Chip clients and Blue Chip agencies across the span of my career.
I have a deep understanding and knowledge about Digital Marketing Strategy and how best to plan, execute and optimise to achieve the best results, based on my extensive experience.